Gustin
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Gustin is a pioneering direct-to-consumer menswear brand established on a unique crowd-funding model. Founded on the principle of offering high-quality, ethically produced goods at accessible prices by bypassing traditional retail markups, they present various fabric and material options to customers who then 'back' projects. Only when sufficient interest is garnered is an item produced, thereby eliminating overproduction, waste, and inventory costs. Their core output is raw selvedge denim jeans...
, but their range has expanded to include classic menswear staples like shirting, chinos, outerwear, boots, and bags. A strong emphasis is placed on transparency regarding sourcing, materials (often premium, unique fabrics from Japan or USA), and the production process, with a significant portion of
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