AFB

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AFB is a Tokyo-based apparel brand launched in 2020 that draws inspiration from diverse cultural sources including music, art, movies, and vintage wear spanning different decades. The brand integrates these eclectic influences into its clothing designs, reflecting a deep engagement with cultural history and aesthetics. AFB actively uses Instagram as a platform to communicate its sustainability efforts, engaging followers not only through content but also by fostering positive dialogue around sus...

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Philosophy

AFB embraces a philosophy rooted in cultural inspiration and sustainability. The brand leverages social media, particularly Instagram, to transparently communicate its sustainability initiatives and to engage its audience in meaningful conversations about sustaina

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