Founded in 2012 in Munich, Bavaria, Germany, Cayler & Sons is a German-run urban and sporty clothing brand best known for its premium quality headwear, especially snapback caps. The brand quickly rose to prominence as a key player in the hat segment, gaining a loyal global customer base in over 30 countries. Cayler & Sons emphasizes superior quality, innovative graphics often infused with humor, and a unique approach that goes beyond traditional American sports merchandising. Inspired primarily ...
by hip hop culture, as well as skateboarding, street art, and sneaker culture, the brand targets youth aged 12 to 25, including a growing female audience through its Cayler Chicks collection. Their philosophy centers on authenticity, creativity, and attention to detail, with a motto of "for true hea
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