CeraVe
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CeraVe is a dermatologist-developed skincare brand founded in 2005, known for its clinically effective formulations that focus on restoring and maintaining the skin's natural barrier. The brand pioneered the use of three essential ceramides combined with patented MultiVesicular Emulsion Technology (MVE) to provide long-lasting hydration and skin barrier repair. CeraVe products address a wide range of skin concerns including eczema, acne, rosacea, psoriasis, and dry skin, making them accessible a...
nd affordable for diverse skin types. The brand has grown to become a leading name in dermocosmetics, reaching $1 billion in sales by 2021 and ranking as the No. 3 brand in its market segment. CeraVe's marketing strategy emphasizes clinical efficacy and dermatologist endorsement over aesthetic-drive
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