Christopher Raeburn

rative spirit and award-winning, handcrafted products reflect a balance of high concept, accessibility, and wearability, appealing to a discerning, global audience. RÆBURN is also recognized for its educational initiatives, monthly events, and workshops, furthering its mission to inspire sustainable practices within the fashion industry[1][3][9].

Philosophy

RÆBURN’s philosophy is rooted in the '3 R’s': RÆMADE, RÆDUCED, and RÆCYCLED. RÆMADE involves reworking surplus materials, products, and artifacts into new, limited-edition designs—each piece meticulously deconstructed and reconstructed in England. RÆDUCED focuses on minimizing environmental impact through local manufacturing, small production batches, and waste reduction. RÆCYCLED emphasizes the use of sustainable materials and green technologies, partnering with responsible manufacturers to close the production loop. The brand’s ethos is driven by a commitment to integrity, innovation, and inspiring positive change in the fashion industry[1][3][6].

Sustainability

Materials: Uses surplus, decommissioned military, and recycled materials; prioritizes responsible sourcing and green technologies. Production: Local manufacturing in England; small, limited-edition batches to minimize waste; offers lifelong free repairs. Initiatives: Member of 1% for the Planet; educational workshops and events; transparent supply chain; collaborations with sustainable partners. Ethos: Every decision is guided by RÆMADE, RÆDUCED, and RÆCYCLED principles, ensuring a closed-loop, low-impact production process[1][3][6].

Founders

Christopher Raeburn, Background: Christopher Raeburn is a British designer and graduate of the Royal College of Art (RCA) in London. His fascination with military materials and utilitarian clothing led him to establish his eponymous brand in 2009, with a focus on reworking surplus fabrics and decommissioned military stock into unique, ethical garments. Raeburn has received numerous accolades, including the British Fashion Award for Emerging Talent Menswear (2010), GQ Men of the Year Best Emerging Designer (2015), and a Fashion Award Honouree in the Environment category (2020). He has also held significant roles such as Global Creative Director of Timberland and Artistic Director of Victorinox, further cementing his influence in sustainable fashion[2][3][4].

Background

Christopher Raeburn’s background in design and his passion for authentic, original materials—particularly vintage military gear—shaped the brand’s DNA. His studies at the RCA and early experiments with decommissioned parachutes and wool jackets laid the foundation for RÆBURN’s signature aesthetic. The brand’s first full collection, AW10 PREPARE, debuted at London Fashion Week in 2009, featuring outerwear crafted from military surplus, which quickly became iconic. RÆBURN’s approach combines craftsmanship, sustainability, and a collaborative spirit, positioning it as a leader in responsible fashion[3][4][5].

History

2009: Christopher Raeburn presents his first collection at London Fashion Week, launching the brand with outerwear made from decommissioned military stock.. 2010: Wins the British Fashion Award for Emerging Talent Menswear.. 2012: Collaborates with Moncler on the 'Future Heritage' collection.. 2013: Named Artistic Director of Victorinox.. 2014: Wins Menswear Brand Of The Year at the UKFT Awards.. 2015: Wins Best Emerging Designer at the GQ Men of the Year Awards.. 2016: Relocates to the RÆBURN Lab in the old Burberry Textile Factory, East London.. 2017: Designs uniforms for the Victoria & Albert Museum (V&A) in London.. 2018: Appointed Global Creative Director of Timberland.. 2019: Rebrands to RÆBURN following the appointment of Graeme Raeburn as Performance Director.. 2020: Wins a Fashion Award as Honouree in the Environment category; opens the RÆBURN Lab to the public.. 2021: Opens the RÆBURN Store at 2 Marshall Street, Carnaby, London.