Cubavera is a premier Latin-inspired men’s sportswear and lifestyle brand, launched in 2000 as part of Perry Ellis International. Founded by Cuban-born entrepreneur George Feldenkreis and his son Oscar, Cubavera draws deeply from the traditions, joy, and 'sabor' of Latin culture, particularly through its signature guayabera shirts—a four-pocket embroidered tropical shirt emblematic of Latin heritage[1][3]. The brand has evolved from its roots in traditional guayaberas to offer a full lifestyle c...
ollection, including suit separates, shirts, jackets, pants, shorts, swimwear, and t-shirts, all infused with vibrant prints, sophisticated embroideries, and modern styling[1][4][5].
Cubavera’s design philosophy centers on blending cool, clean, and relaxed elements with innovation, uniqueness, and
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