Else

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ELSE is a Turkish lingerie brand founded by Ela Onur, dedicated to creating luxurious, eco-friendly lingerie that blends comfort, style, and sustainability. Designed in Istanbul, ELSE emphasizes craftsmanship, ethical production, and empowering women through fashion. The brand is committed to transparency, waste reduction, and educating women in lingerie making to foster economic independence. ELSE's collections reflect a philosophy of timeless elegance and environmental responsibility, position...

ing it as a leader in sustainable lingerie.

Philosophy

ELSE operates on the principle that sustainability is integral to its business model, not just a trend. The brand prioritizes transparency, ethical labor conditions, and the use of sustainable materials. ELSE believes in empowering women by

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