Gosha Rubchinskiy is a Russian menswear fashion brand founded in 2008 by Georgiy Aleksandrovich Rubchinskiy, a Moscow-born designer and photographer. The brand is renowned for its deep engagement with post-Soviet youth culture, Russian streetwear, and the socio-political landscape following the collapse of the Soviet Union. Collections often feature sportswear silhouettes, roughly fitting garments, and graphic prints with Cyrillic typography and Russian flag colors. The brand's aesthetic is heav...
ily influenced by skate culture, 80s punk, 90s skateboarding, and Orthodox iconography, blending nostalgic Soviet-era references with contemporary youth rebellion. Gosha Rubchinskiy gained international recognition through collaboration with Comme des Garçons, which helped with production, sales, an
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