Hazel

h and vision, aspiring to become a global name in the industry. Hazel’s specialty women’s clothing line is a destination for bohemian fashion, blending the latest trends with vintage and European influences. Their designs are chic, wearable, and timeless, reflecting the confidence, strength, and femininity of today’s modern woman. Many pieces feature luxurious fabrics, unique trims, detailed beading, and intricate lace, offering a look that is fun, fresh, and versatile—perfect for pairing with denim or standing alone as a statement piece. Hazel is available in high-end boutiques across the United States, Canada, Europe, the Middle East, and Asia, as well as in major retailers like Nordstrom, Anthropologie, and Bloomingdale’s.

Philosophy

Hazel believes that fashion is a powerful medium for self-expression and personal transformation. The brand encourages customers to unleash their imagination and let their clothing reflect their inner strength and refined taste. Hazel’s goal is to help individuals reveal their true selves and face the world with confidence. The brand is committed to innovation, continuously renovating and improving its products to stay ahead of trends and meet every taste. Hazel aspires to leave a unique footprint in the fashion world and become a globally recognized brand.

Sustainability

No explicit sustainability initiatives are detailed in the provided excerpts for Hazel Boutique. For a comprehensive sustainability profile, additional information from the brand would be required.

Founders

Jenna Campfield, Background: Co-founder of Hazel Boutique, Jenna started the brand in 2013 from her parents' home in Farmingdale, New Jersey, and opened the first retail store in Belmar, NJ, in 2014.. Kimberly Campfield, Background: Co-founder of Hazel Boutique and Jenna’s twin sister, Kimberly opened the second location in Ramsey, NJ, in 2015. The sisters have built Hazel Boutique into a global fashion destination by blending their contrasting styles and personalities.

Background

Hazel arrived in the women’s contemporary apparel scene in Los Angeles in 2002, quickly developing a reputation for boho-feminine collections with vintage and European influences. The brand is known for its novelty and craftsmanship, often mixing luxurious fabrics with unique trims and intricate details. Hazel’s collections are designed to reflect the image of the modern woman—confident, strong, and feminine—and are available in boutiques and major retailers worldwide.

History

Hazel Boutique was founded in 2013 by Jenna Campfield in Farmingdale, New Jersey, starting with a few racks in her parents' home. The first retail store opened in Belmar, NJ, in 2014, followed by a second location in Ramsey, NJ, opened by Kimberly Campfield in 2015. Over the years, the brand has expanded to four locations and a growing online presence, becoming a global fashion destination with a strong social media following and international stockists. Hazel continues to grow, with plans for further expansion.