High

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High is a clothing brand positioned within the context of sustainable fashion, which has evolved from historical roots such as the Industrial Revolution and counterculture movements that challenged mass production and promoted eco-friendly, handmade, and locally-grown products. The brand aligns with the broader sustainable fashion movement that emphasizes ethical production, fair trade, and environmental responsibility, responding to industry challenges highlighted by events like the Rana Plaza ...

disaster. High likely embraces principles of slow fashion, ethical certifications, and innovation in sustainable materials and practices, reflecting the ongoing global shift towards more conscious fashion consumption.

Philosophy

High's philosophy centers on sustainability and ethical fashion, inspired by the historical evolution of sustainable fashion that values environmental stewardship, fair labor practices, and a rejection of fast fashion's negative impacts. The brand likely prioritizes transparency, fair trade, and the use of eco-friendly materials, contributing to a fashion industry that supports social justice and environmental health.

Sustainability

Commitment: High is committed to sustainable fashion practices that minimize environmental impact and promote social responsibility. Practices: Use of eco-friendly and organic materials; Adherence to fair trade and ethical labor standards; Transparency in supply chain and production processes; Support for slow fashion principles over fast fashion Influences: Inspired by counterculture movements advocating handmade and local production; Aligned with certifications such as Global Organic Textile Standard (GOTS) and Fair Trade Certified labels; Responsive to industry calls for reform following events like the Rana Plaza disaster

Background

The brand High emerges within the sustainable fashion movement, which traces its origins to the Industrial Revolution's mass production shift and the counterculture movements of the 1960s and 1970s that advocated for handmade and eco-conscious products. This movement gained momentum through key milestones such as the establishment of fair trade certifications and the global response to tragedies like the Rana Plaza factory collapse, which exposed exploitative practices in fashion production. High is part of this evolving landscape, aiming to offer alternatives that reduce environmental impact and promote ethical labor standards.

History

While specific historical details about High are not provided, the brand is situated in the context of sustainable fashion's development. This includes the transition from artisan-made garments to mass production during the Industrial Revolution, the influence of counterculture movements promoting slow fashion, and the rise of ethical certifications and global activism following industry crises. High likely reflects these influences in its commitment to sustainability and ethical production.

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