Homecore

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Homecore is a pioneering French streetwear brand founded in 1992 by Alexandre Guarneri and Steph Cop. Originating from the Parisian hip-hop scene, it initially produced streetwear inspired by hip-hop culture, symbolized by its iconic Dynamics logo and the slogan “Peace, Love, Unity & having fun!”. Over time, Homecore evolved from pure streetwear to a more timeless, quality-driven aesthetic that places the human being at the center of its design philosophy, exemplified by design elements like the...
red line emphasizing the spine. The brand is known for its commitment to sustainability, using recycled and organic cotton, and for creating versatile, durable garments that blend style with eco-responsibility. Homecore also embraces transparency in production and materials, aligning with contempor
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