Louisa Ballou

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Louisa Ballou is a luxury fashion brand founded in 2019 by Charleston, South Carolina native Louisa Ballou. The brand redefines resortwear by blending beach-inspired aesthetics with urban energy, creating pieces that transcend traditional swimwear. Known for bold, hand-painted tropical prints, daring cutouts, and fluid drapery, Louisa Ballou's collections include swimwear and ready-to-wear garments that emphasize comfort, sensuality, and ease. The FW23 collection features hand-painted and cut-ou...
t designs that contour the body, evoking the fluidity of water. The brand draws inspiration from Charleston's surfing culture and natural landscape, as well as Ballou's background as a Central Saint Martins fashion print graduate. Louisa Ballou's pieces are favored by celebrities such as Bella Hadid
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