Maisie

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Maisie Wilen, founded in 2019 by Maisie Schloss, emerged from a unique background as a former design assistant at Kanye West's Yeezy. Schloss was notably the first recipient of Kanye West's fashion incubator program, providing a significant launchpad for her brand. The label is celebrated for its distinctive use of digitally manipulated prints and form-fitting, stretch silhouettes. Schloss's design philosophy is rooted in exploring digital distortion, optical illusions, and unconventional inspir...
ations, such as professional sports uniforms, reinterpreting their functionality and visual language into high fashion. Her creative process often involves 3D rendering to develop unique, vibrant, and often psychedelic patterns, resulting in garments that boast an almost holographic quality. Maisie
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