Norma Kamali

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Norma Kamali is an iconic American fashion brand founded by designer Norma Kamali, renowned for pioneering innovations such as the Sleeping Bag Coat (1973), introducing sweats as ready-to-wear fashion (1980), and influential swimwear and active sportswear collections. The brand emphasizes washable, easy-care garments that embody adaptability and sustainability. Norma Kamali integrates technology deeply into her brand, from early e-commerce and 'try before you buy' services to current exploration...
s of AI for design innovation. The brand also promotes a healthy lifestyle, with livestreamed workouts and a podcast covering diverse topics including health, fashion, aging, and entrepreneurship. The New York City-based headquarters in the West Village is a creative hub featuring installations, eve
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