Off-White, founded by the visionary designer Virgil Abloh, emerged with a distinctive philosophy centered on occupying the 'grey area' between black and white, effectively bridging the gap between high fashion and streetwear. Abloh's vision was to challenge traditional notions of luxury by infusing it with an intellectual, conceptual, and often ironic approach, making it relevant to a new, culturally aware generation. The brand's aesthetic is characterized by its bold use of graphics, deconstruc...
ted elements, and signature quotation marks that recontextualize everyday phrases and objects into high-fashion statements. Iconic motifs include the diagonal stripes, industrial-inspired accents like the bright yellow belt, and text-based designs that provoke thought and conversation. Drawing inspi
Full Research Locked
Join premium to unlock the full history report for OFF
Login / Sign Up