Playtex

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*Playtex* is an iconic American brand recognized for its undergarments, baby products, gloves, feminine hygiene products, and sunscreen. Founded in 1947 as a division of International Latex Corporation (ILC), Playtex pioneered the use of latex in consumer goods, most notably in women's undergarments. The brand was a trailblazer in marketing, becoming the first to advertise undergarments on national television in 1955 and the first to feature a woman wearing only a bra from the waist up in

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a 1977 commercial. Playtex also made significant contributions to technology, developing space suits for NASA's Apollo program. Over the decades, Playtex expanded into baby care and feminine hygiene, inventing the plastic tampon applicator in 1973 and becoming a major competitor to Tampax. The brand
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