Plümo is an independent, family-run online concept store founded in London in 1998 by sisters Esther and Verena Roth. Based in Hackney Downs, East London, Plümo curates joyful and eclectic womenswear collections sourced globally, emphasizing distinctive design and craftsmanship. Their own label, Plümo Studio, produces limited-run, slow fashion garments in North London workshops, focusing on high quality, attention to detail, and waste reduction. The brand collaborates with artisans and makers ac...
ross the UK and Europe, including textile mills in northern England, knitwear companies in the Scottish borders, button makers in the Cotswolds, and Indian workshops using traditional block printing. Plümo's collections blend traditional values with modern practices, offering unique, minimal, and we
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