Poketo

Visit Add Bookmark

Generative AI is experimental, quality may vary.

Powered by Google Powered by Perplexity

This website utilizes generative AI, a technology still under development. While our AI strives to provide accurate and helpful information, the quality of responses may vary. The information provided should not be considered professional advice and may require further verification, or may be incorrect and faulty. We are constantly working to improve the accuracy and reliability of our AI. Learn more here

Poketo is a Los Angeles-based lifestyle and design brand founded in 2003 by Angie Myung and Ted Vadakan. Originating from art school, the brand began with a series of artist wallets designed by Angie that fit right in your pocket, inspiring the name 'Poketo'—a playful nod to Angie’s Korean grandmother’s mispronunciation of 'pocket.' Over time, Poketo evolved into a creative hub, online destination, and neighborhood shop in Santa Monica, collaborating with over 200 international artists and renow...

ned brands such as Nike, MTV, Disney, and Target. The brand’s philosophy centers on 'Art for Your Every Day,' creating products that fuse bold intentionality with daily practicality to inspire creativity, play, and joy in everyday life. Poketo also fosters community engagement through workshops and events, emphasizing a creative lifestyle without limits. Their product range includes wallets, apparel, bags, housewares, stationery, and accessories, all reflecting a playful, personal spirit and a commitment to making art accessible and affordable.

Philosophy

Poketo’s philosophy is 'Art for Your Every Day,' which means bringing art into everyday life through functional, affordable, and artistically designed products. The brand emphasizes the magic of small moments, creativity without limits, and fostering a playful, personal spirit that encourages people to play, dream, and discover the unexpected in their daily routines.

Sustainability

Approach: While explicit sustainability policies are not detailed in the provided sources, Poketo emphasizes community involvement, supporting artists, and creating affordable, functional art products that encourage mindful, creative living. Their workshops and collaborations suggest a commitment to social sustainability through community engagement and creative empowerment.

Founders

Angie Myung, Background: Graphic designer with a second degree in Graphic Design; started Poketo while in art school; oversees product creation and collaborations; originally worked in TV and documentary production.. Ted Vadakan, Background: Background in film post-production; co-founded Poketo with Angie Myung; involved in design and business development; married to Angie Myung.

Background

Poketo started in San Francisco in 2003 with artist wallets created by Angie Myung. After the initial success, founders Angie and Ted moved to Los Angeles, expanding their product line to include apparel, bags, and housewares. The brand gained national attention with a 2006 New York Times Sunday Magazine feature and collaborations with international artists. Poketo grew from a two-person operation to a full team with a retail store, workshop, event space, and gallery in the LA Arts District. They have collaborated with major brands and museums and launched a creative workshops program to engage the local community.

History

Founded in 2003, Poketo’s first product was a pocket-sized artist wallet that sold out at an art show. The brand moved to LA, expanded its product range, and gained media attention including a New York Times feature in 2006. In 2010, Poketo collaborated with Target on a 52-piece accessory collection sold in over 1700 stores. The company outgrew its initial spaces, establishing a headquarters in the LA Arts District that serves as a retail store, workshop, and gallery. Poketo has been featured in major publications and advertising campaigns and continues to collaborate with artists and brands worldwide.

Full Research Locked

Join BrandAdvisor to unlock the full history, sustainability report, and philosophy for Poketo.

Login / Sign Up

Tags

Login to see tags.

Similar Brands

Login to see similar brands.

Reviews

Do you own this brand?