Rodo

jewelled evening accessories featuring hand-applied crystals. Rodo emphasizes Made in Italy excellence, authenticity, and research, maintaining a balance between adapting to trends and preserving iconic style. Over three generations, the family has expanded the brand internationally, opening flagship stores in Milan, Jakarta, Dubai, Kuala Lumpur, Singapore, and Beijing. Rodo's style is defined by uniqueness, refinement, craftsmanship, and luxury, with a commitment to evolving through new materials and techniques while honoring its heritage.

Philosophy

Rodo's philosophy centers on glorifying the femininity and sophistication of every woman through timeless, high-quality accessories. The brand values tradition, quality workmanship, and the use of premium raw materials to create products that adapt to trends yet remain iconic. Excellence, authenticity, and continuous research are essential elements, with a strong emphasis on Made in Italy craftsmanship and artisanal production.

Sustainability

Approach: Rodo emphasizes sustainability through the use of high-quality, durable raw materials and artisanal craftsmanship that ensures longevity and timelessness of its products. The brand focuses on Made in Italy production, maintaining control over its manufacturing processes, including in-house metal hardware production, which supports quality and reduces outsourcing impacts. Rodo also pursues innovation in materials and techniques to evolve responsibly while preserving its heritage.

Founders

Romualdo Dori, Background: Founder of Rodo in 1956, established the brand in Florence focusing on woven wicker handbags. He created the brand name from his initials and expanded production to leather goods and footwear.

Background

Founded in Florence in 1956 by Romualdo Dori, Rodo began as a brand specializing in woven wicker handbags inspired by local market baskets. The company moved production to Mogliano in the Marche region in 1961, expanding into leather bags and later footwear. The second generation, Romualdo's sons Gianni and Maurizio, joined in the 1970s, introducing crochet and metal bags and expanding the international market presence, especially in the U.S. The third generation joined from 2010 onwards, with Martina Dori focusing on handbag design and Giorgio and Lorenzo Dori managing footwear artistic direction and commercial operations respectively. Rodo opened its first mono-brand store in Milan in 2012, followed by stores in major international cities.

History

Rodo was established in 1956 by Romualdo Dori in Florence, initially producing woven wicker handbags. In 1961, production moved to Mogliano, Marche, where leather bags were added. The 1970s saw the addition of crochet and metal bags and the start of footwear production in 1975. The second generation, Gianni and Maurizio Dori, expanded the brand's reach internationally. The third generation joined in the 2010s, bringing fresh design and commercial leadership. The brand opened its first flagship store in Milan in 2012 and expanded globally with stores in Jakarta, Dubai, Kuala Lumpur, Singapore, and Beijing. Rodo is known for its artisanal metal hardware production and its iconic wicker craftsmanship that has evolved over nearly 70 years.