Secrid

ionality with minimalist aesthetics. The company emphasizes ethical manufacturing, producing all products in Holland with care for quality, people, and the environment. Secrid is a Certified B Corporation, reflecting its commitment to social and environmental responsibility. The brand's philosophy centers on an 'Industrial Evolution'—developing products that are better, more sustainable, and more valuable than their predecessors, encouraging longevity and repair over disposability. Secrid also actively supports social causes such as homelessness through partnerships like the Sheltersuit Foundation. Their product range includes modular designs like the Coinpocket and innovative materials such as the Bandwallet TPU, inspired by workwear for durability and seamless aesthetics.

Philosophy

Secrid embraces an 'Industrial Evolution' philosophy, aiming to create products that are intrinsically better, more sustainable, and more valuable than those before. This counters the mass production and disposable culture that emerged post-Industrial Revolution. The brand values longevity, repairability, and ethical production, emphasizing social and environmental consequences over mere profit. Secrid seeks to merge fashion and product design to create pocket-sized essentials that serve as personal companions, designed to last and made with care for people and the planet.

Sustainability

Certification: Certified B Corporation Manufacturing: Made in Holland with ethical labor practices and environmental care Materials: Use of durable, lasting materials such as TPU inspired by workwear with seamless welding Philosophy: Focus on creating products designed to last, repairable rather than disposable, reducing environmental impact Social responsibility: Supports social causes like the Sheltersuit Foundation to address homelessness Carbon neutral: Committed to carbon neutrality and socially responsible production

Founders

René van Geer, Background: Co-founder of Secrid, industrial designer with a family legacy inspiring the patented Cardprotector mechanism. Previously ran a design agency with Marianne van Sasse van Ysselt. Committed to sustainable design and ethical manufacturing.. Marianne van Sasse van Ysselt, Background: Co-founder of Secrid, with a background in fashion and product design. Partnered with René van Geer in running a design agency before founding Secrid. Focused on creating durable, sustainable products that reflect social and environmental values.

Background

Secrid originated from the founders' design agency in the 1990s, noticing shifts in pocket contents as electronic payments replaced cash. The first minimal wallet, the Secrid Bodycard, was created in 1995. The brand officially launched in 2009 during the financial crisis, focusing on their own values-driven brand after client work dried up. Since then, Secrid has grown into a family business with over 100 employees, maintaining production in Holland and expanding globally with sales in over 5,000 stores worldwide. The company remains 100% owned by the Van Geer family, including their children who now work in the business.

History

Secrid's timeline began in 1979 when René and Marianne met. They won a design competition in 1986, inspiring them to create their own studio and brand. The first wallet, the Bodycard, was launched in 1995. In 2009, they introduced the Cardprotector with a patented aluminium mechanism. Over 30 years, the brand evolved through continuous product innovation, including modular designs and durable materials. Secrid has received design awards such as the Red Dot Design Award and has become a leader in sustainable wallet design.