Sol de Janeiro

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Sol de Janeiro is an American skincare and fragrance brand founded in 2015, inspired by the vibrant, inclusive beach culture of Rio de Janeiro. The brand is named after the 'Sun of January,' capturing the peak summer feeling of Brazilian summers. Sol de Janeiro is renowned for its luxurious, sensory-rich body care products, most notably the cult-favorite Brazilian Bum Bum Cream, which features a signature pistachio and vanilla scent. The brand’s ethos centers on self-celebration, body confidence...
, and the joy of feeling comfortable in one’s own skin—embracing every body, curve, and truth without rules or restrictions. Sol de Janeiro aims to transport users to the sun-soaked shores of Brazil with every application, celebrating authenticity, liberation, and the contagious spirit of Rio[2][3].
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