Swix
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Swix is a Norwegian winter sports equipment and apparel brand with a rich heritage dating back to 1946. Founded originally in Sweden, Swix pioneered the modern ski wax industry by introducing scientifically formulated, synthetic ski waxes that were color-coded for different snow conditions—a practice now standard in the industry. Over the decades, Swix expanded from ski wax into ski poles, technical sportswear, and other winter sports gear. The brand is deeply rooted in Norwegian skiing culture ...
and innovation, with a strong focus on performance, quality, and adapting products to varied snow and weather conditions. Swix is known for its iconic colored waxes, ski poles, and competition and training apparel, maintaining a legacy of supporting elite athletes and recreational skiers alike. The
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