Teva

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Teva is a pioneering footwear brand founded in 1984, known for creating the world's first sport sandal designed for outdoor adventurers. Originating on the shores of the Grand Canyon, Teva was born from the need for practical, durable footwear suitable for water and rugged terrain. The brand inspires connection to nature, self, and community, encouraging people to embrace outdoor play and adventure. Teva's products combine functionality with a spirit of exploration, rooted in a heritage of innov...

ation and environmental responsibility.

Philosophy

Teva's philosophy centers on inspiring humans to connect with the earth, themselves, and others through outdoor play and adventure. The brand emphasizes the importance of preserving natural environments and encourages a playful, adventurous spirit that embraces the outdoors as a playground. Teva promotes resilience, creativity, and a deep respect for nature in all its activities and products.

Sustainability

Climate and clean energy: Teva is committed to reducing greenhouse gas emissions by using renewable energy, sustainable raw materials, and optimizing manufacturing processes. It supports Deckers Brands' science-based targets for emissions reduction. Carbon and greenhouse gas emissions: Teva targets a 35% reduction in greenhouse gas emissions and a 30% reduction in energy use per pair of footwear by 2030. As of FY24, it has achieved a 44.46% decrease in emissions per pair, exceeding its interim goals. Water: Water stewardship is central to Teva's heritage. The brand aims to reduce water usage by 45% per pair of footwear by 2030 and has already reduced usage by 38.80% as of FY24. Teva monitors water consumption among its manufacturing partners and prioritizes those committed to environmental impact mitigation. Waste: Teva addresses waste holistically, focusing on waste generation, diversion, and end-of-life management. The brand works with global partners to improve waste management, aims to eliminate single-use plastics in corporate offices, and plans for zero-waste distribution centers by 2025.

Founders

Mark Thatcher, Background: Geophysicist and Grand Canyon river guide who invented the first sport sandal by attaching Velcro watch straps to flip-flops to create footwear suitable for water activities and outdoor adventures.

Background

Teva was founded in 1984 by Mark Thatcher, who created the first sport sandal to address the shortcomings of existing footwear for river trips. After initial production and legal disputes over the brand name and patent, Teva was licensed and later acquired by Deckers Brands. The brand has evolved with redesigned sandals featuring a universal strap system and expanded global manufacturing primarily in China, Vietnam, and Cambodia. Teva is part of Deckers Brands' portfolio, which includes other lifestyle footwear brands.

History

In 1982, Mark Thatcher invented the first Teva sport sandal by modifying flip-flops with Velcro straps. The brand officially launched in 1984 and quickly gained popularity among outdoor enthusiasts. After legal battles over the brand name and patent, Thatcher founded Tevas company and licensed production to Deckers Corporation in 1985. Deckers acquired all Teva assets in 2002. Teva sandals have since been redesigned and are manufactured internationally. The brand has maintained its focus on outdoor performance and lifestyle appeal.

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