Araks

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Araks is a New York City-based sustainable lingerie and swimwear brand founded in 2000 by Araks Yeramyan. The brand is deeply rooted in a love of color and art, inspired by Yeramyan's childhood memories of working with a limited palette of red, yellow, and blue. Araks creates environmentally conscious pieces designed to make women feel beautiful from the most intimate layers, emphasizing timelessness and quality that lasts season after season. The brand's aesthetic is minimalistic yet vibrant, w...
ith color-coordinated collections produced exclusively in New York using natural or recycled materials. Araks balances delivering what customers want with a mindful approach to environmental care, aiming for effortless style without sacrifice. The brand celebrates everyday women’s unique beauty and
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