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Akriti by Ritika

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Akriti by Ritika Jain is a renowned Indian fashion label that epitomizes the elegance of contemporary Indian wear while deeply rooted in traditional craftsmanship. Founded by Ritika Jain, the brand is celebrated for its ability to seamlessly blend heritage with modernity. Their design philosophy revolves around creating sophisticated, versatile, and comfortable ensembles that cater to the discerning modern Indian woman. Akriti's collections are characterized by clean, flattering silhouettes, int...
ricate hand embroideries such as zardozi, sequin work, thread work, and mirror work, meticulously applied to luxurious fabrics like silks, crepes, and georgettes. Each piece is an ode to Indian artistry, reflecting a commitment to preserving and reinterpreting age-old techniques with a fresh perspec
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