Bask

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Bask is a luxury clothing brand, primarily renowned for its distinctive swimwear and resort wear, founded in New York City in 2021 by a trio of entrepreneurs: Alex Lipchitz, Franky Bernstein, and Colin Benoliel. The brand's core design philosophy is rooted in a deep appreciation for the 'golden era of travel and leisure,' drawing significant inspiration from vintage swimwear and iconic designs reminiscent of the French Riviera and European coastal lifestyle of the 1960s and 70s. Bask aims to cre...
ate timeless, high-quality garments that seamlessly blend comfort with sophisticated style. They are particularly known for their signature use of luxurious, ultra-soft Italian terry cloth fabric, often meticulously crafted into their collections in Portugal. Their offerings emphasize relaxed yet re
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