Bella Freud

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This eponymous label is celebrated for its iconic knitwear, most notably her signature slogan sweaters. her designs embody a unique blend of wit, intelligence, and a distinctively british 'cool-girl' aesthetic, drawing inspiration from art, literature, music, and film. the brand prioritizes luxurious materials like cashmere and merino wool, creating pieces that are both playful and sophisticated. bella freud's artistic lineage, as the daughter of painter lucian freud and great-granddaughter ...
of sigmund freud, subtly informs her approach, resulting in clothing that is thoughtfully designed and expressive. the brand champions individuality and effortless style, offering timeless wardrobe essentials infused with a strong personality and often a touch of mischievous charm.
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