Bonton

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Bonton is a Parisian childrenswear brand founded in 2001 by Irène and Thomas Cohen, known for its vibrant, playful aesthetic and immersive concept-store experience[1][4]. The brand was created to inject color and creativity into children's fashion, moving beyond the limited palette then available, and to represent children from all backgrounds—not just Western styles[3]. Bonton's philosophy extends beyond clothing; it offers a curated lifestyle, integrating picture books, toys, and homeware into...
its boutiques, aiming to create a world where families can share meaningful moments and deepen their bonds[3].

Bonton draws inspiration from art exhibitions, films, and stories, translating these into bold color choices and thematic collections that evoke the wonder of opening a picture book[3]. T
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