Cotton On

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Background

Cotton On was founded by Nigel Austin in 1991 in Geelong, Australia. The brand's journey began with selling denim jackets from the boot of a Ford Bronco at the Beckley Market in 1988. Initially, the first store opened in 1991 behind a butcher shop in Geelong, offering affordable and on-trend fashion.

Philosophy

Cotton On is driven by a customer-centric approach, focusing on providing great value without compromising quality. The brand aims to make a positive difference in peo

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ple's lives while promoting the Australian lifestyle globally.

Sustainability

Cotton On is committed to sustainability, with goals to switch to 100% renewable energy and become carbon neutral by 2030. They aim to make all packaging recyclable or reusable by 2025 and use certified recycled mater

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