Founded in 1995 in Los Angeles by lifelong friends and co-founders Jeff Solorio and John Juniper, Dita Eyewear is a luxury eyewear brand renowned for its meticulous craftsmanship, innovative design, and timeless style. With over 30 years of heritage, Dita has redefined eyewear by blending vintage inspirations from the 1950s and 60s with modern technology and avant-garde aesthetics. The brand is distinguished by its bold character frames, classic silhouettes, and pioneering use of premium materia...
ls such as titanium and custom acetates. Each frame undergoes a painstaking design and production process that can take months and involves over 100 steps, primarily crafted by highly skilled Japanese artisans, ensuring exceptional durability, comfort, and finish. Dita's philosophy centers on discip
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