Drybar is a California-based salon chain founded in 2010 by Alli Webb, specializing exclusively in hair blowouts with the motto "No cuts. No color. Just wash & blowouts." The brand originated from Webb's personal experience as a curly-haired stylist frustrated by overpriced blowouts. Drybar revolutionized the salon experience by focusing solely on blowouts, creating a unique 'bar vernacular' where stylists are called 'bartenders' and hairstyles are named after cocktails. The salon design, concei...
ved by architect Josh Heitler, features clients seated at U-shaped or single-stretch bars facing away from mirrors, evoking a bar atmosphere rather than a traditional salon. Drybar rapidly expanded from a single location to over 100 salons across the U.S. and Canada by 2018, employing around 3,000 s
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