Haus Labs by Lady Gaga is an American vegan and cruelty-free cosmetics brand founded by Lady Gaga. Initially launched as Haus Laboratories in 2019, it was the first beauty line to launch exclusively on Amazon, available in nine countries including the US, France, Germany, Japan, and the UK. In 2022, the brand rebranded to Haus Labs by Lady Gaga, shifting retail partnership from Amazon to Sephora and emphasizing ingredient-conscious, clean beauty by removing over 2,700 harmful ingredients and inc...
orporating skin-beneficial components like hyaluronic acid and vegan collagen. The brand promotes "supercharged clean artistry makeup powered by innovation," focusing on self-expression, inclusivity, and kindness. Its product range includes pigment-forward, versatile makeup such as the viral Triclon
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