IIUVO

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IIUVO Brand Overview

IIUVO is a London-based luxury brand co-founded by Tomi Ahmed and Leo Gibbon. Initially known for its fragrance and candle products, IIUVO has expanded into knitwear, creating immersive sensory experiences through its offerings. The brand's philosophy is deeply rooted in personal narratives and sensory storytelling, often incorporating elements like music playlists and art references into its product development.

Founders' Background

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background in fashion, Ahmed previously worked as a visual merchandiser for Comme des Garçons at Dover Street Market.

  • *Leo Gibbon*: Influenced by his mother's floristry, Gibbon brings a unique perspective to the brand's fragrances. He has also been involved in music.

Products and Styl

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