Founded in November 2020 by Ioana Cucu, an alumna of the London College of Fashion (MA in Fashion Design Womenswear), Io Couture specializes in bespoke, made-to-order luxury womenswear. The brand's core focus is on creating exquisite eveningwear, red carpet gowns, and bridal attire. Ioana Cucu's designs are characterized by their intricate detailing, opulent fabrics, and romantic, often dramatic, silhouettes. Each piece is crafted with meticulous attention to detail, frequently featuring elabora...
te embellishments such as hand-beading, embroidery, and delicate lace applications. Io Couture embodies a modern interpretation of traditional couture techniques, emphasizing high craftsmanship and a personalized approach to design. Based in London, the brand caters to clients seeking unique, high-q
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