Jenni

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Jenni Kayne is a California-born lifestyle brand founded in 2002 by Jenni Kayne, who started the company at age 19 after briefly attending Otis College of Art and Design. The brand is known for its elevated basics in neutral tones, embodying effortless, informal elegance and comfort inspired by California living. It offers apparel, footwear, homeware, furniture, and beauty products, emphasizing natural textures, a neutral palette, and a soft modern aesthetic. The brand has expanded from fashion ...
wholesaling to a direct-to-consumer model with over two dozen retail locations and immersive experiences like the Jenni Kayne Ranch. It is celebrated for its studied simplicity, quiet luxury, and a lifestyle ethos focused on helping women live well and beautifully. Celebrity fans include Meghan Mark
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