macgraw is an Australian womenswear label founded in 2012 by sisters Beth and Tessa MacGraw. The brand is celebrated for its whimsical, vintage-inspired silhouettes and sensorial fabrications, often utilizing locally sourced silks, cottons, and wool blends. macgraw has become a fixture in the Australian fashion landscape, dressing international celebrities such as Lorde, Kendall Jenner, Julianne Moore, Paris Hilton, and Karlie Kloss. The brand is known for its ultra-feminine aesthetic, with coll...
ections that weave stories rather than adhere to traditional seasonal cycles. macgraw operates both online and through a flagship boutique in Sydney’s Paddington, and is stocked by luxury partners globally. The label has received multiple awards and is regularly featured in major fashion publication
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