Mudd

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MUD Jeans is a pioneering circular denim brand dedicated to sustainability and innovation in the fashion industry. Founded over 17 years ago by Bert van Son, the brand focuses on creating premium denim made from recycled materials, significantly reducing water usage and CO2 emissions. MUD Jeans operates on a closed-loop system, recycling old jeans into new denim, and promotes circular fashion through initiatives like their world-first 'Lease A Jeans' program launched in 2013. Their philosophy ce...
nters on fighting global warming with denim by making the planet cooler, emphasizing transparency, fair production, toxic-free processes, and seasonless, durable styles. MUD Jeans is recognized as one of the most sustainable denim brands globally, using up to 47% post-consumer recycled cotton and or
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