Outerknown

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Outerknown is a clothing brand that emphasizes sustainability and ethical practices in the fashion industry. It was co-founded in 2015 by professional surfer Kelly Slater and designer John Moore. The brand's mission revolves around creating high-quality, durable apparel while maintaining a deep commitment to environmental responsibility and transparency in their supply chain. Outerknown is known for its casual, laid-back aesthetic that mirrors the lifestyle of its co-founder Slater, who is an 11-time World Surf League champion. The product range typically includes items like board shorts, denim, outerwear, and essentials that are made from environmentally friendly materials. For instance, they are recognized for their use of organic cotton and recycled materials, such as ECONYL®, a fabric made from reclaimed fishing nets and other types of nylon waste. A distinct aspect of Outerknown's ethos is their pledge to fairness and a reduced carbon footprint. They strive to work with manufacturers who abide by strict labor standards – this includes fair wages and working conditions. Their commitment is also shown through numerous certifications and partnerships with organizations that promote sustainable practices within the fashion industry.

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surfing sustainable

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