Pam & Gela

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Pam & Gela is a California-inspired advanced contemporary sportswear label founded in 2014 by Pamela Skaist-Levy and Gela Nash-Taylor, the creators of Juicy Couture. The brand embodies a laid-back yet feminine style with an edgy "LA Luxe" vibe, blending sporty, modern, and timeless elements. Known for pieces like leather track pants and micro terry fabrics, Pam & Gela offers clothing that transitions effortlessly from day to night, combining comfort with style. The brand's aesthetic is confident...

and designed to be noticed, reflecting a modern evolution from the founders' earlier success with velour tracksuits. Recent brand relaunch efforts include a nouveau logo campaign and a postcard campaign evoking endless summer, emphasizing its California-cool spirit.

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