Pleasures

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Pleasures is a Los Angeles-based streetwear brand founded in 2015 by Alex James and Vlad Elkin. Rooted deeply in alternative music subcultures such as punk, metal, grunge, post-punk, hardcore, and goth, the brand channels a lifelong passion for music and counterculture into its designs. Pleasures is known for its bold, often controversial graphic expressions on apparel, including provocative references to iconic musical figures and cultural moments. The brand embraces a forward-thinking, unapolo...
getic ideology that challenges norms and celebrates inclusivity and diversity within alternative culture. Pleasures has gained international recognition and a strong following by blending audacious rock-inspired graphics with contemporary streetwear staples, appealing to a broad audience beyond its
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