Rouje

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Rouje is a Parisian fashion brand founded in 2016 by Jeanne Damas, embodying the spirit of French girl style with a modern, feminist twist. The brand’s aesthetic is rooted in classic femininity, retro influences, and a sense of effortless chic, drawing inspiration from the women Damas observed growing up in her parents’ brasserie and the vibrant Parisian streets. Rouje’s collections—ranging from floral dresses to tailored jackets and accessories—are designed by women for women, emphasizing indiv...
iduality and self-expression. The brand’s signature Gabin wrap dress has become a cult favorite, worn by celebrities such as Margot Robbie and Léa Seydoux. Beyond fashion, Rouje has expanded into beauty and even opened a restaurant, Chez Jeanne, reflecting Damas’s multidisciplinary approach to lifes
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