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Save Khaki United (SKU) is a contemporary American lifestyle brand specializing in minimalist sportswear that emphasizes comfort, fit, and purposeful design. Each SKU product is crafted as an everyday essential, with nothing added without intention, resulting in a clean, understated aesthetic. The brand carefully selects fabrics that are washed and dyed for a broken-in, comfortable feel, making their garments easy to wear and timeless in style.
American Manufacturing & Sustainability
All SKU products are manufactured in the United States, reflecting the brand’s commitment to American workmanship, ingenuity, and sustainability. Whenever possible, SKU sources domestic textiles, yarns, trims, and packaging; when supply constraints require imported materials, this is transparently disclosed on product labels. Local manufacturing not only supports fair labor and efficiency but also reduces the environmental impact of the supply chain.
SKU prioritizes sustainable practices, using fibers grown with sustainable farming methods and incorporating organic, recycled, or reclaimed cotton into many of its knits. The brand dyes and finishes all garments in California, benefiting from the state’s progressive environmental regulations and continually seeking more sustainable dyeing technologies.
Supima Cotton
A hallmark of SKU’s offerings is the use of Supima cotton-an exceptionally soft, durable, and colorfast fiber grown exclusively in the southwestern United States. Supima’s extra-long fibers result in garments that resist pilling and shrinking, while retaining vibrant color and a luxurious feel.
Retail Presence
Save Khaki United operates four retail stores-two in New York City (NoHo and West Village) and two in Los Angeles (Silver Lake and Atwater Village)-featuring a curated selection of simple, purposeful items for daily life. Additionally, SKU products are available at select domestic and international retailers.
Brand Ethos
SKU’s philosophy centers on simplicity, comfort, and purposeful American design. The brand is dedicated to responsible manufacturing, environmental stewardship, and supporting local communities, all while offering understated, high-quality essentials for everyday wear.
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