SHAPE Activewear

SHAPE Activewear focused on creating functional and accessible activewear for women who integrated fitness into their daily lives. The brand emphasized comfort, stretch, and moisture-wicking properties, offering practical designs suitable for workouts and casual wear. Its aesthetic leaned towards straightforward and practical, often featuring basic colors, with occasional mesh panels or color-blocking for style and ventilation. Distributed widely through major retailers like Macy's, Kohl's, and ...