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Vineyard Vines

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Vineyard Vines is an American lifestyle clothing and accessory brand founded in 1998 on Martha’s Vineyard, Massachusetts. The company is known for its preppy, nautical-themed apparel—including ties, hats, belts, shirts, shorts, swimwear, and bags for men, women, and children—and its iconic pink whale logo. The brand emphasizes a philosophy of relaxed, joyful living, inspired by the founders’ love of travel, the outdoors, and coastal communities. Vineyard Vines has grown from a small tie business...

to a national retail presence with over 100 stores and distribution through more than 600 retailers, as well as a robust e-commerce platform. The brand is recognized for its vibrant patterns, quality craftsmanship, and a loyal customer base that values both style and a sense of community.

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